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Bibi’s Bomb Stole The Show

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The use of visual aids is not new to the UN. In 1962, during the Cuban missile crisis, Adlai Stevenson, the U.S. Ambassador to the United Nations, publicly displayed for the first time aerial photographs of Soviet missiles in Cuba. In 2003, Secretary of State Colin Powell presented satellite images and a vial containing white powder intended to look like anthrax in order to make his point that Iraq possessed weapons of mass destruction. In 2009, then-Libyan leader Muammar Khaddafi held a copy of the UN Charter aloft, tore it up, and dramatically tossed it aside during his UN address.

Over the years, Netanyahu has shown a propensity for utilizing visual aids. For example, in 2009 he brandished a copy of the blueprints from Auschwitz as he denounced Ahmadinejad’s statements that the Holocaust never happened.

In retrospect, the Bibi Bomb was a perfect public relations tool. With his red marker, Netanyahu displayed a stroke of PR genius. On the international stage, with the world watching, his explosive visual aid and magical pen got the entire world talking about the threat of a nuclear Iran.

N. Aaron Troodler is an attorney and a principal of Paul Revere Public Relations, a public relations and political consulting firm. Visit him on the web at www.PaulReverePR.com or follow him on Twitter at http://twitter.com/troodler.

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About the Author: N. Aaron Troodler, Esq., is an attorney and a principal of Paul Revere Public Relations, a public relations and political consulting firm. Visit him on the web at www.PaulReverePR.com or follow him on Twitter at http://twitter.com/troodler.


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Whether it emanates from world leaders or media reports, there is a barrage of public opinion chastising Israel for policies that supposedly impede the path to peace in the Middle East.

With the dramatic stroke of a red marker, the “Bibi Bomb” became an instant sensation.

When Israeli Prime Minister Benjamin Netanyahu stood before world leaders on September 27 at the 67th session of the United Nations General Assembly, he faced a colossal challenge. Despite the vocal skepticism of those who feel the situation is not as dire as he maintains, Netanyahu has been steadfast in his insistence that Iran is well on its way to stockpiling enough enriched uranium to construct a nuclear bomb.

When analyzing the Arab-Israeli conflict, it is very easy to pinpoint the horrific acts of terror carried out by Palestinian terrorists as a critical issue that must be addressed before there can be any substantive conversations about a true and lasting peace agreement.

When the shrill sound of the telephone ringing shattered the silence in our home at 5:30 in the morning on Monday, October 18, I got out of bed and answered the call with great trepidation and a sense of dread. I realized that if someone was calling our house that early in the morning, it was in all likelihood not good news. The voice on the other end of the line belonged to my father-in-law, who, in a trembling voice, told me my sister-in-law had passed away suddenly. I then had to turn to my wife and gently tell her that her sister was gone.

It’s remarkable that with all the strife and conflict emanating from every corner of the globe, Israel is the country that perpetually dominates the headlines. With Iran thumbing its nose at the international community with the threat of nuclear proliferation, North Korea launching a torpedo attack and sinking a ship from South Korea, and car bombs killing countless civilians in Baghdad on an ongoing basis, why is it that Israel is the hot topic of conversation – and condemnation – throughout the world?

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