Dozens of customers line up to purchase their morning coffee at the grand opening of a new coffee store, soon to be a chain, by the name of Coffix, on Ben Yehuda Street in central Jerusalem. Coffix offers 5-Shekel coffee and 5-shekel sandwiches. That’s $1.43, which, believe it or not, is very cheap for Israel.
Food in this country is soooo expensive; and not just the fancy food – a container of cottage cheese can cost upwards of $1.80 in the supermarket.
Our friend Batya Meidad reported:
One of the big news items for Israeli noshers, meaning almost the entire population of the country, has been an everything for five shekel food place in Tel Aviv to bring down the prices of simple take-out food such as coffee and pizza. I’m not sure that the five shekel place I found in the entrance to the Jerusalem Centraal Bus Station is from the same businessman, Avi Cohen of Cofix, because this is strictly kosher and called פשוט טעים Pashut Taim, Simply Tasty. None of the Cofix articles I found mentions kashrut, but the kosher market in Jerusalem is much larger than in Tel Aviv.