Israeli restaurants and hotels are more interested n seeking kosher certification from the American-based Orthodox Union (OU) in order to attract foreign tourists, according to the Kosher Today newsletter.
It said that many American Jewish tourists generally are more familiar with the OU than Israeli rabbinic certifications.
The OU operates in Israel in an office near downtown Jerusalem and has several kosher supervisors.
Not all restaurants are willing to accept OU supervision. Kosher Today noted that the La Cuisine restaurant decided to forfeit its OU certification for Passover rather than agree to its requirements for proper cleaning of the facility before the holiday.