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September 28, 2016 / 25 Elul, 5776
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Yityish Aynaw Crowned the 5773 Miss Israel

"It's important that a member of the Ethiopian community wins the competition for the first time," she told the judges.

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Yityish Aynaw, a 21 year old Ethiopian, won Israel's 2013 national beauty pageant.

Yityish Aynaw, a 21 year old Ethiopian, won Israel's 2013 national beauty pageant.
Photo Credit: Avishag Shar Yashuv/Flash90



The 2013 Israeli Beauty pageant provided the usual amount of tears of joy and of disappointment from the contestants, but also managed to record a historic moment: Yityish Aynaw, 21, of my home town of Netanya, was turned in an instant from a shoe store manager into a queen.

She broke out in tears as soon as she heard her name announced. A former Israeli army officer, she became the first Ethiopian-Israeli to win the Miss Israel pageant.

I’d like to think that all of us here, in Netanya, have become queens, even if for only a moment, as we basked in Yityish Aynaw’s glory.

A panel of judges at the International Convention Center Haifa on Wednesday awarded the title to the young and gorgeous model, who came to Israel only about a decade ago.

“It’s important that a member of the Ethiopian community wins the competition for the first time,” she told the judges during the spoken word part of the competition. “There are many different communities of many different colors in Israel, and it’s important to show that to the world.”

Aynaw came to Israel with her brother after their parents had passed away, when she was 12. Acclimating to Israel was difficult at first, Aynaw said, but she picked up the language quickly with the help of a friend.

She has been working as a shoe store manager since her army discharge.

During the competition, Aynaw, who said Israel badly needed more dark skinned models, cited the slain American civil rights activist Martin Luther King Jr. as one of her heroes.

“He fought for justice and equality, and that’s one of the reasons I’m here: I want to show that my community has many pretty qualities that aren’t always represented in the media,” she said.

JTA content was used in this report.

Yori Yanover

About the Author: Yori Yanover has been a working journalist since age 17, before he enlisted and worked for Ba'Machane Nachal. Since then he has worked for Israel Shelanu, the US supplement of Yedioth, JCN18.com, USAJewish.com, Lubavitch News Service, Arutz 7 (as DJ on the high seas), and the Grand Street News. He has published Dancing and Crying, a colorful and intimate portrait of the last two years in the life of the late Lubavitch Rebbe, (in Hebrew), and two fun books in English: The Cabalist's Daughter: A Novel of Practical Messianic Redemption, and How Would God REALLY Vote.


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