web analytics
November 27, 2014 / 5 Kislev, 5775
At a Glance
News & Views
Sponsored Post
IDC Herzliya Campus A Day on Campus

To mark IDC Herzliya’s 20th anniversary, we spent a day following Prof. Uriel Reichman, IDC’s founder and president, and Jonathan Davis, VP for External Relations, around its delightful campus.



SodaStream Controversy Inadvertently Upends Boycotters’ Claims

Palestinian and Jewish workers at the SodaStream factory in Israel’s Mishor Adumim industrial park. SodaStream has come under intense criticism from Boycott, Divestment and Sanctions (BDS) groups opposed to Israeli businesses operating in the West Bank.

Palestinian and Jewish workers at the SodaStream factory in Israel’s Mishor Adumim industrial park. SodaStream has come under intense criticism from Boycott, Divestment and Sanctions (BDS) groups opposed to Israeli businesses operating in the West Bank.

JERUSALEM – Actress Scarlett Johansson announced last week that she was ending her relationship with Oxfam following criticism from the humanitarian group over her work as a spokeswoman for SodaStream, a producer of home soda-making machines, which operates a factory in the West Bank.

Johansson said she and the organization, which opposes trade with Israeli settlements, have “a fundamental difference of opinion in regards to the boycott, divestment and sanctions movement.”

SodaStream, which has several production plants and offices in Israel (including Mishor Adumim, Ashkelon and Airport City), currently employs approximately 1,300 workers at their Mishor Adumim production facility. This number includes some 500 Palestinians and 450 Israeli Arabs. Mishor Adumim, an industrial park located in the industrial zone of Ma’ale Adumim, is a short distance from Ramallah and East Jerusalem, which accounts for the large number of Palestinian and Israeli Arab workers.

During peace negotiations between Palestinian Authority President Mahmoud Abbas and successive Israeli governments led by Ehud Olmert and the current prime minister, Benjamin Netanyahu, the Israelis have repeatedly told Palestinian and American interlocutors that the Ma’ale/Mishor Adumim (E-1) region would be absorbed into Israel as part of a final border agreement with the PA.

Israeli governments have openly supported SodaStream’s economic agenda by funneling millions of shekels in subsidies to the fast-growing company, whose stock is traded on NASDAQ.

SodaStream’s Palestinian employees earn between 4,500 and 6,000 shekels a month. One female Palestinian SodaStream employee, whose husband is a 10-year veteran of the Palestinian police force, told the Times of Israel that her salary is nearly three times her husband’s.

The Palestinian employees, unlike those working for the PA, receive many of the same work and insurance benefits as their Israeli counterparts. SodaStream also ensures that their Palestinian employees receive proper work permits from Israeli authorities, along with rides from their homes to the Mishor Adumim factory.

Dozens of smaller and mid-size Israeli companies employ, on a daily basis, thousands of Palestinian workers in industrial parks straddling the Green Line and in Judea and Samaria.

Pressure from the anti-Israel BDS movement, which has also targeted these companies, has actually forced some of the Israeli businesses to fire Palestinian employees during the past few months because of slowing export sales to European buyers. Many of these buyers have succumbed to the boycott threats and cut their orders.

“I think Benjamin Netanyahu has been the best friend of the Palestinians. We love him,” Ahmed (not his real name) told The Jewish Press. “He is the only Israeli prime minister that has made employment easier for us in Israel by taking down most of the checkpoints in the West Bank. Yes, we still have to get up in the middle of the night to stand on line at the checkpoint to have our work permits checked by IDF soldiers, but at least we have a chance to earn a living and put food on the table.”

Johansson, who was born to a Danish father and Jewish mother, intends to visit Israel later this year as SodaStream’s guest.

About the Author:


If you don't see your comment after publishing it, refresh the page.

Our comments section is intended for meaningful responses and debates in a civilized manner. We ask that you respect the fact that we are a religious Jewish website and avoid inappropriate language at all cost.

If you promote any foreign religions, gods or messiahs, lies about Israel, anti-Semitism, or advocate violence (except against terrorists), your permission to comment may be revoked.

7 Responses to “SodaStream Controversy Inadvertently Upends Boycotters’ Claims”

  1. Time to boycott Coco-Cola since they love OXFAM so much. Lets use our purchasing power to buy other soda products.

  2. Herman Christoffel Kuun says:

    The truth!

  3. Anne Teitelbaum Manasse says:

    soda stream is an environmentally friendly company with a great product. Equal opportunity work force Jews and Palestinians.

  4. Please boycott Oxfam. They are a supposedly 'human rights' charity, and work against poverty. There's the joke! They want to put Palestinians out of work and make them impoverished. There is no limits to what people will do when they hate Jews.

  5. Norina Duke says:

    Ive have never supported them and refuse to enter their shops

  6. Obama and Kerry also are Israel;s boycotters.

Comments are closed.

SocialTwist Tell-a-Friend

Current Top Story
Captain Or Cohen
IDF Selects First Female Commander of Navy Ship
Latest News Stories
Thanksgivukah

Thanksgiving is an American secular holiday that most Jews have no problem celebrating due to its lack of overt religious symbols (unlike the American holidays right before and after it). Still, there are always holdouts for some reason or another. Let’s hear what you do…

A Hareidi man instinctively recycles one of his plastic shopping bags into a hat protector from the rain.

MK Miri Regev said the law is a difficult and complicated one, and it requires a serious discussion about its downsides, and therefore shouldn’t be rushed into implementation.

Captain Or Cohen

The Navy has selected Captain Or Cohen to become the first woman appointed as an IDF Navy ship’s commander.

Three Gazans were captured overnight when they crossed over the security fence into Israel.

Over 200 hair salons across Israel took part in the annual nationwide drive to collect hair for the Zichron Menachem Cancer Support in Israel in partnership with Pantene Products Israel.

In 2014, cruise ship traffic to Israel decreased by almost two-thirds in comparison with the year before.

U.S. Supreme Court Ruth Bader Ginsburg had heart surgery on Wednesday, Nov. 26.

“The Israeli government is not interested in the collapse of the Palestinian Authority,” said Arbell, a guest scholar at the Brookings Institution who teaches at American University here. “There may be faults in Abbas and the leadership and in what they’re doing, but they’re still the safest bet.”

Shas head Aryeh Deri said this evening on Radio Kol Chai that if Netanyahu met his two non-negotiable conditions, Shas could join the coalition.

The man, a resident of Beit Safafa, tried on three different occasions last week to burn down the section of the hospital building where he worked.

The terrorist’s wife will now have to return to the Palestinian Authority, following the decision by Interior Minister Gilad Erdan.

The IDF says it will change its policies on soldiers who grow beards for religious reasons.

The proposal includes some extreme measures to fight the current wave of terrorism.

The Kinneret rose 3.5 centimeters overnight due to the heavy rainstorm that hit the country.

The father-son team recently gave a check to the family of Druze policeman Zidan Saif for his role in stopping the Har Nof Massacre.

More Articles from Steve K. Walz
: Israeli soldiers leave Gaza late Monday. A three-day cease-fire brokered by Egypt put an end, at least temporarily, to the fighting. See story, above.

As of Tuesday, all IDF forces operating in Gaza withdrew and redeployed to holding positions around Gaza.

Walz-080114-Map

The operation against the tunnels is a first and necessary step in the demilitarization of the Gaza Strip.

The sophisticated cement tunnels, which cost hundreds of millions of dollars, were reportedly built with Qatari government funds.

Israeli Prime Minister Benjamin Netanyahu told the nation on Tuesday afternoon that if the rocket fire did not stop by Tuesday evening, he would order “an even harsher” military response.

“They were abducted and murdered in cold blood by human animals,” Netanyahu said shortly after the bodies were found.

Awad had been released as part of the Gilad Shalit kidnapping deal. Mizrachi’s widow, Hadas, told Israeli reporters that she had opposed the release of murderers as part of any kidnapping deal, and that Awad “deserved the death penalty so he wouldn’t kill again.”

If the abductors’ goal was to force Israeli authorities to release long-serving Palestinian prisoners, the effort backfired as Israeli forces are quickly rolling up what was left of Hamas in the West Bank and are reportedly contemplating the overthrow of the Hamas leadership in Gaza should harm come to the three teenagers.

Netanyahu brushed aside Lapid’s political threats, saying that he was either too politically inexperienced or unaware of the true nature of the peace negotiations with Abbas.

Printed from: http://www.jewishpress.com/news/israel/sodastream-controversy-inadvertently-upends-boycotters-claims/2014/02/05/

Scan this QR code to visit this page online: