Student Union opens ‘hasbara’ room in effort to fill public diplomacy vacuum.
Two videos meant to strike fear in the hearts of Israelis have been met with snickering and mockery, with YouTube followers eager for an up-cropping of spoofs in response.
According to a report by Haaretz, two videos – one produced specifically for the Israeli public and the other a song celebrating the potential destruction of Tel Aviv – have gotten the attention of Israelis, but have not managed to have their intended effect.
In the first video, produced in Hebrew, the highly dramatic nature of the video, coupled with grammar and spelling mistakes and a low production value made the attempt to convince Israelis that they should abort a mission in Gaza a “bomb”.
The second, music underscoring a single image of singers, includes air raid siren, machine guns, bombing sounds, and repeats Oudroub, Oudroub Tel Aviv (flatten, flatten Tel Aviv), and even includes boasting that Hamas shot down an Israeli fighter plane.
“Fajr! Fajr!”, the singers exclaim, naming the advanced missile Hamas is currently using to target Tel Aviv. The song also mentions Prime Minister Binyamin Netanyahu, Foreign Minister Avigdor Liberman, and Kadima party chairman Shaul Mofaz.
About the Author: Malkah Fleisher is a graduate of Cardozo Law School in New York City. She is an editor/staff writer at JewishPress.com and co-hosts a weekly Israeli FM radio show. Malkah lives with her husband and two children on the Mount of Olives in Jerusalem.
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