Maxwell House Haggadah - A Welcome Addition For Pesach,

With the approach of Pesach, Maxwell House coffee is delighted to announce that free copies of the Maxwell House Haggadah are now available at select supermarkets with the purchase of any Maxwell House coffee product. The haggadah has been offered by Maxwell House continuously since the early 1930s (with the exception of two years during World War II when paper was scarce).

Maxwell House coffee has been recognized as a friend of the Jewish community since 1923, the year the well-known brand became certified as Kosher for Passover - the first coffee to seek this important designation. Then, about a decade later, working with Joseph Jacobs Advertising and an Orthodox rabbi to ensure accuracy, Maxwell House printed their first haggadah.

More than 70 years later, Maxwell House is still partnering with Joseph Jacobs to deliver the longest running sales promotion in advertising history. To this day, over 50 million haggadahs have been printed, making it the most widely used haggadah in the world.

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Haggadah in the White House
Date 06:04, 04-16, 09

Arise ye victims of the world
arise ye victims of oppression
Haggadah's message of hope
brings an end to depression
sounding in every home
in sight is a new dawn
the end of all bondage
heard in every cottage
Yes ... yes we can

Morrs Ishay