web analytics
August 4, 2015 / 19 Av, 5775
At a Glance
Sections
Sponsored Post


Does This Theme Make My Site Look Good?

net_works

If you’re using one of the many freely available content management systems available to create your own site, pretty soon, you’re going to have to deal with the question of what you want your site to look like. With thousands of choices available, free and paid, it’s a little overwhelming to know where to start looking.

While a site’s appearance is important in presenting yourself or your organization professionally, unless you’re a designer it’s not the reason why people are coming to your site. Your visitors, customers, clients, users – current or potential – are coming to find information or complete a transaction. And the theme you choose has to get your visitor to the reason why they came to your site as quickly as possible.


Content Sites

Do you produce textual or visual content for your site? Are the articles the reason why you have visitors? Blogs, online newspapers, and personal blogs are all typical of these kinds of sites. If your site is continually publishing and promoting online content, then you’re looking for a theme that will feature your latest written works prominently on the home page, with ample means to cross-promote older and related content. Keep an eye out for places in the theme where you can add revenue-generating content like ad banners or donation links.  

Location Sites

Is the reason people are visiting your site so that they can eventually travel to your actual premises? Sites like these include restaurant sites, business centers, professional offices and amusement parks. Find a theme that you can feature images of your store, office, or location, as well as products or services that can customers can enjoy only at your location. If your service is appointment-based, make sure your visitors can find it easily.  

Sales Sites

If you’re selling a product or service online that can be purchased through your site, your theme has to be able to focus your visitors on making the sale. If your potential customer can’t reach the product or service they’re looking for, or if the fulfillment process is confusing, you’ll lose the sale.  

Elements in your theme such as color, font, backgrounds and so on can be adjusted by any competent graphic designer. Starting out with the right theme type for your site is an important step in building your online presence. In the online world of split-second decision making, it may mean the difference between engaging a customer or losing the sale.

About the Author: Marc Gottlieb is the webmaster for JewishPress.com. Marc has been crafting end-to-end online solutions for all sizes and types of businesses since 1995. You can see more samples of his work at http://www.marcgottlieb.com.   He made aliyah in 2006 with his wife and four children. They live in Gush Etzion with two cats and a hamster.   Marc's political comments are entirely his own and do not reflect the opinions of JewishPress.com.  


If you don't see your comment after publishing it, refresh the page.

Our comments section is intended for meaningful responses and debates in a civilized manner. We ask that you respect the fact that we are a religious Jewish website and avoid inappropriate language at all cost.

If you promote any foreign religions, gods or messiahs, lies about Israel, anti-Semitism, or advocate violence (except against terrorists), your permission to comment may be revoked.

No Responses to “Does This Theme Make My Site Look Good?”

Comments are closed.

Current Top Story
Spielberg, Clinton and Saban.
Clinton’s Big Jewish Donors are Hollywood Leftists
Latest Sections Stories
South-Florida-logo

An impressive group of counselors and staff members are providing the boys and girls with a summer of fun and Torah learning and a lifetime of wonderful memories.

South-Florida-logo

Rabbi Sam Intrator recently led a summer program in Williams Island, located in Aventura. The event focused on how to find spiritual joy in Judaism. The rabbi cited biblical and Talmudic teachings, ancient Temple rituals, and the words of prayers to establish the role that love and positive thinking have in Torah values. Rabbi Intrator […]

South-Florida-logo

The Iranian deal was sealed on July 14, four and a half months after Netanyahu’s visit. The details of the agreement were shocking and worse than anyone had imagined.

There are so many toys available for newborn to age 5, but how do you choose?

In 1939, with life getting harder for Jews, she and several friends decided it was time to make aliyah, and applied at the Palestina Amt for permits.

I am not sure how many of you readers have had this experience, but I did and it truly tested the limits of my sanity!

Aside from my own 485-page tome on the subject, Red Army, I think Jamie Glazov did an excellent job at framing things in United in Hate: The Left’s Romance with Tyranny and Terror.

We studied his seforim together, we listened to famous cantorial masters and we spoke of his illustrious yichus, his pedigree, dating back to the famous commentator, Rashi.

Jews who were considered, but not ultimately selected, include Woody Allen, Saul Bellow, David Ben-Gurion, Marc Chagall, Anne Frank, and Barbra Streisand.

More Articles from Marc Gottlieb

It is up to our government to ensure that their sacrifices were not made for short-term gains.

Ceasefire

Deja Vu. We will start this ceasefire by ignoring the rockets that continue to fall around us, until once again, we can’t ignore them any longer.

If you look like someone they wouldn’t invite into their home, they won’t invite you into their car.

In the online world of split-second decision making, having the right theme for your website may mean the difference between engaging a customer or losing the sale.

Make your website festive for the holidays with some simple graphic enhancements.

Printed from: http://www.jewishpress.com/sections/scitech/does-this-theme-make-my-site-look-good/2013/01/06/

Scan this QR code to visit this page online: