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April 23, 2014 / 23 Nisan, 5774
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Posts Tagged ‘car safety’

Israeli ‘Start Up’ Couple’s Gadget Holds Smartphones in the Car

Tuesday, November 12th, 2013

A young Israeli couple has come up with a ridiculously simply gadget to attach smartphones anywhere in the car or elsewhere, without their sliding all over the place or having to be restricted to a permanent holder.

The “Sticko” consists of nothing but one pair of suction cups, one on each side of a flexible but durable material. Another variety of Sticko features two pairs of suctions cups to hold up larger items, such as tablets.

“The phone mount she got me was bulky and difficult to set up, plus, once I got out of my car and went to where I had to go, I was left with no mount for my phone,” he said.

Gal Tzuker said she and her husband Boaz began to think of finding a way to safely hold a smartphone anywhere in the vehicle after she bought a smartphone mount for his car.

They spent seven months developing and testing prototypes of an item that could be attached to any smooth surface, even if not flat, and hold the smartphone safely.

They came up with the “Sticko” product, which caught the interest of friends who also wanted one. The couple turned to the Kickstarter firm, which raised money from investors for mass production of the gadget.

They started out with $15,000, and Kickstarter added another $28,000. The couple plans to start making, marketing and shipping the item in the United States.

Printed from: http://www.jewishpress.com/news/israeli-start-up-couples-gadget-holds-smartphones-in-the-car/2013/11/12/

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