The kashrut certification industry is being galvanized by a provocative, innovative initiative called Hekhsher Tzedek (i.e., justice certification). The brainchild of Rabbi Morris Allen of St. Paul, Minnesota, Hekhsher Tzedek is a supplement to current kashrut certification.

Kashrut certification today declares that the food establishment adheres to the kashrut standards and procedures set by the certifying agency. Hekhsher Tzedek adds an ethical dimension to the certification by attesting that the food establishment treats its work force decently and fairly.

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To confer its imprimatur, the Hekhsher Tzedek agency would evaluate the company’s safety standards and whether the company tries to prevent its workers from organizing into a union. It would also make a judgment as to whether the company pays its workers a livable wage and provides them with adequate health benefits. Finally, Hekhsher Tzedek is interested in animal welfare, corporate transparency and environmental impact.

Hekhsher Tzedek is a joint initiative of the United Synagogue for Conservative Judaism and the movement’s Rabbinical Assembly. Rabbi Allen and the sponsoring organizations deserve praise for making kashrut supervision a setting for integrating our duties to our fellow man with our duties to God. But let’s recognize that the devil is often in the details and reflect on what Hekhsher Tzedek would have to look like in practice to meet the Torah’s standards of tzedek.

Proponents of Hekhsher Tzedek tell us they are trying not to replace the current kosher certification but only to supplement it. To meet the Torah’s tzedek concept, however, Hekhsher Tzedek would have to be set up entirely differently from kashrut certification. Why? Because kashrut certification is essentially an autocratic procedure; to earn certification, a company must agree to adhere strictly to the requirements and procedures established by the kashrut certifier, and noncompliance will result in revocation of the certification.

The certification process allows little room for negotiation, and no appeal. In sharp contrast, tzedek is a judgment in human relations and therefore cannot be reached without a judicial process. Three sides will always be involved: labor, management, and the third parties affected by their actions.

Let me explain the practical import of dubbing Hekhsher Tzedek a judicial process. In America, we operate under the Constitution and enjoy freedom of speech.  The law punishes slander and libel, but with respect to commercial speech there are no legal sanctions against disseminating accurate information that is hurtful. As Jews, however, we have the additional prohibition against speaking lashon hora, true but   harmful speech. But when the motive of the speaker is to prevent an undeserved harm from occurring, the prohibition of lashon hora is suspended, provided certain conditions are met.

One of these conditions is that the target of the lashon hora should not suffer more than he or she deserves by dint of Torah law. Today, the media routinely report on complaints workers file against their employers, as in class action suits in civil court and filings with the National Labor Relations Board relating to ”union busting” activity.   Now, if the “reasonable man” or general public reacts to such complaints with the attitude of innocent until proven guilty, the media will not be guilty of causing undeserved loss of business to the accused company by reporting those complaints.

It may, however, be an entirely different matter if a Hekhsher Tzedek certification system is in place. Let’s not lose sight of the fact that Hekhsher Tzedek is clearly an affirmative testimony of ethical propriety. What should the tzedek certifier do if there are outstanding, serious complaints against a company that have yet to be adjudicated?  Because Hekhsher Tzedek is an affirmative testimonial of propriety, the certifier has no choice but to suspend its imprimatur from a company that faces such unresolved complaints.

But what happens in the interim when the symbol of the tzedek certifier is missing from the company’s packaging? Undoubtedly, some consumers will not investigate why the symbol is missing and will switch their patronage. For some, the knowledge that the company faces only an accusation, but not a guilty verdict, will make no difference and lead to the same loss of patronage for the embattled company. Ironically, while the competing suppliers these consumers turn to may have a reliable kosher certification, they may never have been evaluated for tzedek certification.

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Rabbi Aaron Levine is the Samson and Halina Bitensky Professor of Economics at Yeshiva University and rav of the Young Israel of Avenue J in Brooklyn. He recently presented the basic ideas in this article to a discussion group of the Rabbinical Council of America and acknowledges the feedback of his colleagues.