In English, one can publish a book, a blog entry, an article, etc.
In Hebrew, we distinguish between two types of publishing.
1. לְהוֹצִיא לָאוֹר is to publish a substantial work, such as a book. The term means literally, to bring out to the light, since one brings a book out to the light of day bypublishing it. להוציא , to take out, is an active-causative הִפְעִיל verb, while אוֹרis the noun meaning light.
2. The other type of publishing refers to works of small volume, such as newspaper articles, blog posts and even tweets. To publish in this sense is לְפַרְסֵם , – an active-intensive פִּעֵל verb – also meaning to publicize.
For example: פֵּרְסַמְתִּי אֶת הַכַּתָּבָה שֶׁלִּי בָּעֲלוֹן הַחָדְשִׁי. I published my article in the monthly leaflet.
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