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Beyond the indignity caused to girls by their “glut on the market” and consequently lower “market value,” women feel constantly at the mercy of men’s quick, superficial appraisals of them, and are consequently pressured to doll themselves up beyond their own comfort level. When a girl has to compete to be someone she isn’t, there’s a problem, and the problem isn’t with her.

So Yitta, I wish you well in your efforts to ensure that every Jewish girl looks as beautiful as she can. But at the same time, let’s preserve female dignity and encourage men to do some real soul-searching about their priorities.

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Gila Manolson is the author of "Outside/Inside: A Fresh Look at Tzniut" and "Choosing to Love: Building a Deep Relationship with Another Person—and with Yourself.". Gila is also the author of the contemporary Jewish classic "The Magic Touch: A Jewish Approach to Relationships" and "Head to Heart: What to Know before Love and Marriage."