Photo Credit: Nefesh B’Nefesh
Shoppers attend Nefesh B’Nefesh’s ‘Shuk Olim’ event.

More than 500 people attended ‘Shuk Olim’ (Olim Market) last Friday, which was held at the Nefesh B’Nefesh Aliyah Campus in Jerusalem.

The event, launched in partnership with the Jerusalem Municipality’s Absorption Authority, was free of charge and saw participants flock from across the country to support the Olim vendors. The Shuk celebrated the achievements of the Nefesh B’Nefesh Olim who have made Aliyah with the cooperation of Israel’s Ministry of Aliyah and Integration, the Jewish Agency for Israel, Keren Kayemeth LeIsrael, and JNF-USA, through exclusively featuring Olim-owned businesses.


“We are excited to open our building to offer Olim this extraordinary opportunity to display their goods and promote their businesses to both fellow Olim and the general Israeli public,” said Naama Degani Rabin, Director of the Nefesh B’Nefesh Aliyah Campus. “These small business owners succeeded in establishing their ventures in a brand new market while acclimating to their new homes, and in doing so are contributing each in their capacity to the Israeli economy. It was amazing to see the number of people who came out to support our Olim at the event and we hope for this to be the first of many more Shuk Olim events.”

Shoppers attend Nefesh B’Nefesh’s ‘Shuk Olim’ event. / Nefesh B’Nefesh

There were about 40 vendors at the Shuk Olim, displaying and selling their unique products from all around Israel. They included Neshikha, selling their homegrown honey from Tzfat, Ceremonie Tea from Migdal HaEmek, and the Gush Etzion Brewstillery.

Also in attendance were several local Jerusalem vendors, such as Muffin Boutique, Infused JLM, and Kinamon Caterers.

In addition to food and beverage vendors, there were four Olim artists, three clothing vendors, and three jewelers, including Made by Maggi selling personalized door signs, and Orange Duck Designs who did custom paint designs to revive old denim jackets.

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