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April 16, 2014 / 16 Nisan, 5774
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Posts Tagged ‘Pepsi Corporation’

Report: PepsiCo Offered $2B for ‘Settlements’ Labeled SodaStream

Thursday, June 6th, 2013

With SodaStream, we could have saved 500 million bottles on Game Day alone. If you love the bubbles set them free.”

PepsiCo is negotiating with Israeli-based SodaStream to buy out the firm for $2 billion, according to the Israeli Calcalist business newspaper. SodaStream’s shares in Germany shot up nearly 20 percent after the report.

SodaStream, listed on NASDAQ, manufactures machines that make carbonated drinks from tap water and also produces flavors, carbon dioxide refills and re-usable bottles.

Officials at the two companies refused to comment on the report or were not available.

SodaStream has become a big hit in the United States, where the company “stole the show” with its commercials during the Super Bowl this year, drawing bitter complaints from carbonated beverage companies, which applied pressure to CBS for SodaStream to tone down its message  that buying carbonated beverages in plastic bottles is bad for the environment. Pepsi and Coke also did not like the idea of SodaStream making fun of their companies, and the original version of the commercial was canned but can be seen below

A buyout by PepsiCo, or possibly by Coca Cola if SodaStream wants to try for a larger purchase, could place the company’s facility in Maaleh Adumim, east of Jerusalem, in jeopardy.

Soda Stream is a favorite target of the Boycott Israel movement because of the plant’s location beyond the old borders of Israel. The rub, as Lori Lowenthal Marcus explained in an article Tuesday night, is that SodaStream’s American-born CEO Daniel Birnbaum promotes hiring and treating Palestinian Authority Arabs just like Jews.

Both Arab and Jews share the company dining hall in Maaleh Adumim, and there are facilities for both Muslim ands Jews to pray.

The Maaleh Adumim factory employs approximately 900 Arabs from Judea and Samaria. “Everyone works together – Palestinians, Russians, Jews,” a Palestinian employee named Rasim at the Maaleh Adumim site previously has been quoted as saying. “Everything is OK. I always work with Jews. Everyone works together, so of course we’re friends.”

The report of a possible buyout sent the shekel-dollar rate down approximately half a percentage point, to below 3.65 shekels to the dollar, because of the possible injection of $2 billion worth of shekels.


Revolutionary Israeli Co Signs $8 Million Packaging Deal with Pepsi

Wednesday, May 9th, 2012

Oplon Pure Science, a Rehovot-based developer of anti-bacterial polymer sheets for packaging, has signed an $8 million contract with the Pepsi Corporation to supply packaging solutions for their products, according to No Camels.

The revolutionary Oplon packaging aims to protect foods from the colonization of microbes without the use of chemical preservatives or anti-biotics.  The Oplon website states that an open container of milk with Oplon coating on the packaging can stay at room temperature for a month rather than a day, and could soon be used to sterilize medical tools, treat dermatological conditions, and assist in healing of wounds.

“Oplon’s antimicrobial coatings are an advanced composition of polyelectrolytes contained within a polymer matrix. On contact with liquids, a surface electric field is created, which disrupts cell membranes safely, effectively and inexpensively,” the company said on its website. “Based on this physical phenomenon, Oplon’s coatings act as an electric shield that kills yeast, mold, bacteria and certain viruses – disrupting and destroying them upon contact.”

The company noted that its materials “are non-toxic, environmentally friendly, and do not leach or release chemicals.”

Printed from: http://www.jewishpress.com/news/revolutionary-israeli-co-signs-8-million-packaging-deal-with-pepsi/2012/05/09/

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