web analytics
December 18, 2014 / 26 Kislev, 5775
 
At a Glance
Sections
Sponsored Post
Knesset and Menorah Lawyers Called Upon to Use Their Legal Skills in Israel’s Defense

Learn about the up to the minute human rights and legal challenges facing Israel, while networking with other likeminded professionals and earning CLE credits in your jurisdictions – all at the same time



Does This Theme Make My Site Look Good?

net_works

If you’re using one of the many freely available content management systems available to create your own site, pretty soon, you’re going to have to deal with the question of what you want your site to look like. With thousands of choices available, free and paid, it’s a little overwhelming to know where to start looking.

While a site’s appearance is important in presenting yourself or your organization professionally, unless you’re a designer it’s not the reason why people are coming to your site. Your visitors, customers, clients, users – current or potential – are coming to find information or complete a transaction. And the theme you choose has to get your visitor to the reason why they came to your site as quickly as possible.


Content Sites

Do you produce textual or visual content for your site? Are the articles the reason why you have visitors? Blogs, online newspapers, and personal blogs are all typical of these kinds of sites. If your site is continually publishing and promoting online content, then you’re looking for a theme that will feature your latest written works prominently on the home page, with ample means to cross-promote older and related content. Keep an eye out for places in the theme where you can add revenue-generating content like ad banners or donation links.  

Location Sites

Is the reason people are visiting your site so that they can eventually travel to your actual premises? Sites like these include restaurant sites, business centers, professional offices and amusement parks. Find a theme that you can feature images of your store, office, or location, as well as products or services that can customers can enjoy only at your location. If your service is appointment-based, make sure your visitors can find it easily.  

Sales Sites

If you’re selling a product or service online that can be purchased through your site, your theme has to be able to focus your visitors on making the sale. If your potential customer can’t reach the product or service they’re looking for, or if the fulfillment process is confusing, you’ll lose the sale.  

Elements in your theme such as color, font, backgrounds and so on can be adjusted by any competent graphic designer. Starting out with the right theme type for your site is an important step in building your online presence. In the online world of split-second decision making, it may mean the difference between engaging a customer or losing the sale.

About the Author: Marc Gottlieb is the webmaster for JewishPress.com. Marc has been crafting end-to-end online solutions for all sizes and types of businesses since 1995. You can see more samples of his work at http://www.marcgottlieb.com.   He made aliyah in 2006 with his wife and four children. They live in Gush Etzion with two cats and a hamster.   Marc's political comments are entirely his own and do not reflect the opinions of JewishPress.com.  


If you don't see your comment after publishing it, refresh the page.

Our comments section is intended for meaningful responses and debates in a civilized manner. We ask that you respect the fact that we are a religious Jewish website and avoid inappropriate language at all cost.

If you promote any foreign religions, gods or messiahs, lies about Israel, anti-Semitism, or advocate violence (except against terrorists), your permission to comment may be revoked.

No Responses to “Does This Theme Make My Site Look Good?”

Comments are closed.

SocialTwist Tell-a-Friend

Current Top Story
The Harvard seal, "veritas," on the side of a Harvard building.
Harvard Boycotts SodaStream (Despite Company’s Surrender)
Latest Sections Stories
South-Florida-logo

Rav Dynovisz will be speaking in Hebrew on Wednesday, January 7, at 7:30 p.m.

South-Florida-logo

Rabbi Simeon Schreiber, senior chaplain at Mount Sinai Medical Center in Miami Beach, saw a small room in the hospital that was dark and dismal but could be used for Sabbath guests.

Eller-121914-Main

“The secret to a good donut is using quality ingredients and the ability to be patient and give them time to proof.”

I so desperately want to have a loving relationship with my stepsons.

The Liberty Bell is a symbol of American Independence.

Because you can’t have kids pouring huge jugs of oil into tiny glasses, unless you want to turn your house into an environmental disaster.

Try these with your kids; there’s something for every age group and once all the recipes are made, dinner will be ready!

You children will build the country and you will help restore Israel to her former glory.

Bais Toras Menachem is proud to welcome its new staff member, Yaakov Mark, who will be the Administrator as well as Ort College and GED class coordinator.

Because she is keenly aware that anti-Semitism may start with the Jews but never ends with the Jews, she makes the logical connection between the opprobrium for both America and Israel so commonplace on the political left.

In this narrative of history, it is the third world Palestinians who are victims of the marauding Jews, of course.

During 1939, anti-Semitic groups such as Fritz Kuhn’s German American Bund held rallies in New York and other major cities across the country.

More Articles from Marc Gottlieb

It is up to our government to ensure that their sacrifices were not made for short-term gains.

Ceasefire

Deja Vu. We will start this ceasefire by ignoring the rockets that continue to fall around us, until once again, we can’t ignore them any longer.

If you look like someone they wouldn’t invite into their home, they won’t invite you into their car.

In the online world of split-second decision making, having the right theme for your website may mean the difference between engaging a customer or losing the sale.

Make your website festive for the holidays with some simple graphic enhancements.

Printed from: http://www.jewishpress.com/sections/scitech/does-this-theme-make-my-site-look-good/2013/01/06/

Scan this QR code to visit this page online: