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October 24, 2016 / 22 Tishri, 5777
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The Egyptian Jew Who’s Battling Coca-Cola

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As to whether Coke chairman Muhtar Kent had dishonored his father’s legacy by advocating that “seizure of Jewish citizen’s property in Nazi Germany did not violate international law,” a Coke spokesman stated, “This is not relevant to this case.” When Kent’s office was called directly, the switchboard operator said Kent “does not wish to talk about it.”

But Bigio does want to talk about it. He says the case is now between him and Muhtar Kent. “Only Kent,” Bigio insists, “can do the right thing.”

Edwin Black is the award-winning and New York Times bestselling author of “IBM and the Holocaust” as well as “The Farhud: Roots of the Arab-Nazi Alliance in the Holocaust.”

Edwin Black

About the Author: Edwin Black is the New York Times bestselling author of “IBM and the Holocaust,” “Nazi Nexus,” “ War Against the Weak,” and “The Farhud.” Earlier this year he was awarded the Moral Compass Award for Lifetime Achievement by the Naples Holocaust Museum. He can be found at www.edwinblack.com.

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  1. Jody Davis says:

    Please read this and pay special attention to Coke's "rationale" in its official court pleadings. And I thought Pepsi, a supporter for many years of the Arab boycott of Israel, was the only ugly soft drink giant.

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