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Is there any way to win the war for the hearts and minds of the North American campus student? Some people think they can put up a fight! Zeev Ben Shachar, who served in an elite IDF unit, attended Harvard, is now Director of Israel Education at Jerusalem U., overseeing a team creating online courses, films and educational curricula to connect over 16,000 North American high school students, college students and adults with Israeli history, society, and politics. Then, Alyssa Gabay, currently a freshman at the University of Maryland, and Albert Kohn, freshman at both Columbia University and the Jewish Theological Seminary are passionate Zionists running for the New Zionist Vision slate of the World Zionist Organization in elections for the 37th annual World Zionist Congress.