web analytics
March 3, 2015 / 12 Adar , 5775
At a Glance
Sections
Sponsored Post


On Rye Please, Hold The Stereotypes

Lyons-061512

Except for the purposes of clarity, as these boys’ origins should have no other relevance, all three of these Jewish boys happen to have been either adopted locally or are Eurasian. And while his comment was perhaps a bit tongue in cheek, we are Jewish and we live in Asia. If we can’t get it right, how can we expect others to?

So for me personally perhaps it was my move to Asia in 2002 that shifted my worldview, but I truly understand Judaism as it is: racially, ethnically and nationally diverse. It does not take a sociologist or ethnographer to come to this conclusion either. You don’t have to take a trip to my community or travel to other remote and unchartered regions of the globe. Take a close look at the streets of Jerusalem or perhaps even at the Jewish children in your own neighborhood.

As for Levy’s, if you are still producing your Jewish rye bread, though it is certainly not available in my neighborhood, thanks for producing an advertising campaign that wowed the world in the 1960s and still keeps us talking well into the twenty-first century.

About the Author:


If you don't see your comment after publishing it, refresh the page.

Our comments section is intended for meaningful responses and debates in a civilized manner. We ask that you respect the fact that we are a religious Jewish website and avoid inappropriate language at all cost.

If you promote any foreign religions, gods or messiahs, lies about Israel, anti-Semitism, or advocate violence (except against terrorists), your permission to comment may be revoked.

One Response to “On Rye Please, Hold The Stereotypes”

  1. Kate Ray says:

    It was a superb ad campaign and I enjoyed all the images – but I WAS raised in the 60′s. Naturally times change. History must be viewed in context. This article is nothing more than a demonstration of that.

Comments are closed.

Current Top Story
President Barack Obama and Iran do not speak the same language..
Any Deal Is a Bad Deal
Latest Sections Stories
Schonfeld-logo1

There is a point that many parenting books miss: children do more for us than we do for them.

Brigitte Gabriel

Brigitte was a nine-year-old girl when Islamic militants launched an assault on a Lebanese military base and destroyed her home.

Respler-022715

The husband needs to make some changes!

Purim is a fantastic time for fantasies, so I hope you won’t mind my fantasizing about how easy life would be if kids would prefer healthy cuisine over sweets. Imagine waking up to the call of “Mommy, when will my oatmeal be ready?”… As you rush to ladle out the hot unsweetened cereal, you rub […]

‘Double Gold’ awarded to 2012 Yarden Heights wine & 2011 Yarden Merlot Kela Single Vineyard.

One should not give the money before Purim morning or after sunset.

The mishloach manos of times gone by were sometimes simple and sometimes elaborate, but the main focus was on the preparation of the delicious food they contained.

One of the earliest special Purims we have on record was celebrated by the Jews of Granada and Shmuel HaNagid, the eleventh-century rav, poet, soldier and statesman, and one of the most influential Jews in Muslim Spain.

Jews, wake up! Stop educating the world and start educating yourselves.

The lessons conform to the sensitivities and needs of the Orthodox community…

The program took on special significance as it marked not only the first anniversary of Rebbetzin Kudan’s levayah but also the 27th yahrzeit of Rebbetzin Chaya Mushka Schneerson, a”h.

It was only in the reign of George III (1760-1820) that Jews became socially acceptable in Britain, and Nathan became music master to Princess Charlotte and musical librarian to King George IV.

It captures the love of the Jewish soul as only Shlomo Hamelech could portray it – and as only Rabbi Miller could explain it.

Erudite and academic, drawing from ancient and modern sources, the book can be discussed at the Shabbos table as well as in kollel.

More Articles from Erica Lyons
Lyons-Nei-Hou-logo

There is seemingly great pressure to orchestrate a production worthy of the Hong Kong skyline that will serve as a backdrop.

Lyons-050214

I am vegetarian, kosher and have read Charlotte’s Web more than once.

If your hero is fictional you could be crazy. And if they happen to be real, they are likely human and, unfortunately, inevitably flawed.

I left my mother a message saying goodbye and pleading with her to make sure my son grew up knowing how much I loved him.

In the quaint and picturesque Hungarian town of Szentendre (Saint Andrew), just outside of Budapest, our group of five new friends who had gathered from throughout the Jewish world bask in the sunlight, seemingly frozen in time. We weave along the cobblestone streets browsing in and out of charming little shops offering handmade crafts, delicate latticework, whimsical wooden toys and intricately painted porcelain. We sit outside and feast on pastries that look more like art than edibles and ice coffee is reminiscent of ice cream floats.

It started as my daughter’s third grade assignment: choose a person to write about, preferably an American, preferably a Jew. We were going to do just that. I intended to help my daughter choose the topic and then to back away yet, Emma Lazarus ended up drawing me in.

I met Mr. E at a poetry reading. Hong Kong’s literary scene is small and two Americans reading in one evening was an unusual event. We became Facebook friends, generally “liking” the same local literary events and book launches.

A Hong Kong symphony of sounds fills the air as local laborers shout across the shul courtyard in Cantonese while tossing bamboo in a pile for the sukkah: Filipino maids chatter in Tagalog hovering over the children in their charge, the radio of the Nepalese gurkhas, the Synagogue security, crackles and jackhammers provide the background music. The thick air and humidity within the walls of the partially constructed bamboo sukkah sharply contrasts with the crisp fall air of Sukkot in the northeastern corridor of the United States, where the sukkahs of my childhood were laden with dried fruit and autumn color. Dozens of colorful miniature Chinese paper lanterns dangle from the sukkah and here replace the burnt orange and golden gourds of autumn.

Printed from: http://www.jewishpress.com/sections/features/feautures-on-jewish-world/on-rye-please-hold-the-stereotypes/2012/06/15/

Scan this QR code to visit this page online: