Photo Credit: Facebook
Waiter, there's a frog in my lettuce.

(JNi.mediaCarmel Crops, a family owned farm located in a village in Israel’s Jezreel Valley, last week turned lemons into a heaping glass of lemonade, which received, so far, mostly congratulations from their customers. The company announced over its Facebook page:

“We want to share with you a complaint we received recently from one of our customers, regarding a frog that was found in one of our lettuce packages. This is a rare event in our daily routine, it isn’t right and of course the customer was compensated.”


“However,” the statement continues, “it is important to know that our Salanova lettuce is grown on a hydroponic surface, which allows us to avoid using pesticides, and so, in nature, as opposed to what goes on in industry, the animals want to stay alive and they try everything to reach our crops. Since we grow most of our vegetables without pesticides, we provide fresh vegetables clear of toxins, which are delicious, have high-quality and enjoy a long shelf life.”

And so, continues the pitch, “Who is this frog who dared to penetrate our hothouse? It’s the Hyla savignyi, an amphibian species living in puddles and on green plants in irrigated fields and gardens. It is active at night and during the day hides in secret places: clinging to shaded leaves and stems to keep its skin from drying out. Also — the Hyla savignyi is an endangered species.

“So why are we telling you this?” the Carmel Crops people are asking, and answering, “Because one of the main reasons for the disappearance of these amphibians is environmental pollution and the use of harmful pesticides: their moist skin is highly pervious to many substances, including pesticides, insecticides, herbicides and fertilizers, which are all dangerous to amphibians.

“Which means that the presence of the Hyla savignyi in our greenhouse growth indicates a sterile environment that does not contain pesticides and harmful insects. It serves as further proof that we are on the right track with our vision to produce and promote a healthy and balanced diet for the people of our country.”

Needless to say, the frog was alive when it was discovered inside the package.

In a couple of days, the Facebook entry received 6,409 likes, 835 shares, and 444 comments, by and large positive, praising both the company’s honesty and purity. That’s a lot of lemonade.

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