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Ronald Reagan himself could not win an election in today’s America.

During his 1956 presidential campaign, a woman called out to Adlai Stevenson: “Senator, you have the vote of every thinking person!” Stevenson called back: “That’s not enough, madam, we need a majority!” Truer words were never spoken.

Similarly, Obama (or his surrogates) could hint to blacks that a Romney victory would lead them back into chains and proclaim to women that their abortions and birth control would be taken away. He could appeal to Hispanics that Romney would have them all arrested and shipped to Mexico (even if they came from Cuba or Honduras), and unabashedly state that he will not enforce the current immigration laws. He could espouse the furtherance of the incestuous relationship between governments and unions – in which politicians ply the unions with public money, in exchange for which the unions provide the politicians with votes, in exchange for which the politicians provide more money and the unions provide more votes, etc., even though the money is gone. How could he do and say all these things ? See Churchill, above.

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One might reasonably object that not every Obama supporter could be unintelligent. But they must then rationally explain how the Obama agenda can be paid for, aside from racking up multi-trillion dollar deficits. “Taxing the rich” does not yield even 10% of what is required and does not solve any discernible problem – so what is the answer, i.e., an intelligent answer?

Obama also knows that the electorate has changed – that whites will soon be a minority in America (they’re already a minority in California) and that the new immigrants to the U.S. are primarily from the Third World and do not share the traditional American values that attracted immigrants in the 19th and 20th centuries. It is a different world, and a different America. Obama is part of that different America, knows it, and knows how to tap into it. That is why he won.

Obama also proved again that negative advertising works, invective sells, and harsh personal attacks succeed. That Romney never engaged in such diatribes points to his essential goodness as a person; his “negative ads” were simple facts, never personal abuse – facts about high unemployment, lower take-home pay, a loss of American power and prestige abroad, a lack of leadership, etc. As a politician, though, Romney failed because he did not embrace the devil’s bargain of making unsustainable promises, and by talking as the adult and not the adolescent. Obama has spent the last six years campaigning; even his governance has been focused on payoffs to his favored interest groups. The permanent campaign also won again, to the detriment of American life.

It turned out that it was not possible for Romney and Ryan – people of substance, depth and ideas – to compete with the shallow populism and platitudes of their opponents. Obama mastered the politics of envy – of class warfare – never reaching out to Americans as such but to individual groups, and cobbling together a winning majority from these minority groups. Conservative ideas failed to take root and states that seemed winnable, and amenable to traditional American values, have simply disappeared from the map. If an Obama could not be defeated – with his record and his vision of America, in which free stuff seduces voters – it is hard to envision any change in the future. The road to Hillary Clinton in 2016 and to a European-socialist economy – those very economies that are collapsing today in Europe – is paved.

A second cliché that should be retired is that America is a center-right country. It clearly is not. It is a divided country with peculiar voting patterns, and an appetite for free stuff. Studies will invariably show that Republicans in Congress received more total votes than Democrats in Congress, but that means little. The House of Representatives is not truly representative of the country. That people would vote for a Republican Congressmen or Senator and then Obama for President would tend to reinforce point two above: the empty-headedness of the electorate. Americans revile Congress but love their individual Congressmen. Go figure.

The mass media’s complicity in Obama’s re-election cannot be denied. One example suffices. In 2004, CBS News forged a letter in order to imply that President Bush did not fulfill his Air National Guard service during the Vietnam War, all to impugn Bush and impair his re-election prospects. In 2012, President Obama insisted – famously – during the second debate that he had stated all along that the Arab attack on the U.S. Consulate in Benghazi was “terror” (a lie that Romney fumbled and failed to exploit). Yet, CBS News sat on a tape of an interview with Obama in which Obama specifically avoided and rejected the claim of terrorism – on the day after the attack – clinging to the canard about the video. (This snippet of a “60 Minutes” interview was not revealed – until two days before the election!) In effect, CBS News fabricated evidence in order to harm a Republican president, and suppressed evidence in order to help a Democratic president. Simply shameful, as was the media’s disregard of any scandal or story that could have jeopardized the Obama re-election.


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– Rabbi Steven Pruzansky is Israel Region Vice-President for the Coalition for Jewish Values and author of Repentance for Life now available from Kodesh Press.